brera design district 2017

Brera Design District is Italy’s most important district for the promotion of design, an international point of reference and a centre of Milan’s creative, commercial and cultural development. The initiatives that animate Brera Design District derive from an organised system of territorial marketing strategies managed by Studiolabo. The aim is to bring together and promote businesses in the furnishing sector and professionals in contemporary industrial design, while benefitting from the area’s historical and artistic resources. For this year’s edition, they asked me to design a new version of the map, the logo and a new entry: a board game called Gioco dell’oca.